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Fourth Mid-to Long-Term Management Plan:"Happinet Dream 08"
Creation of New Core Competence
The Happinet Group has prepared its fourth mid- to long-term management plan for the next five years, called "Happinet Dream 08". Happinet will further improve the intermediate distribution infrastructure it has built up over the years, and use this as a base to create new core competence in the entertainment industry.
Note:Review Happinet Dream 08, the 4th Medium-to Long-Term Management Plan on May,2007 |
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Create new mainstays that will the core next-generation businesses.
Allocate the necessary resources to create new business mainstays so that we grow and develop in an evolving network society. |
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Construct a platform that responds to all business needs.
In marketing, emphasize a proactive approach to flexibly respond to all customer needs and their growth, leveraging our next-generation information systems and acting on business opportunities by differentiating our products and services from those of our competitors. |
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Establish a content business that has initiative.
Establish a new business model that encompasses distribution, by creating the functions to invent, produce, and supply quality content (including content created overseas). |
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Happinet's Numerical Target Plan
(Millions of yen) |
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Fiscal 2004
(Actual) |
Fiscal 2005
(Actual) |
Fiscal 2006
(Actual) |
Fiscal 2007
(Actual) |
Fiscal 2008 |
| Sales |
140,461 |
155,703 |
160,606 |
168,958 |
180,000 |
| Recurring profit |
3,030 |
3,786 |
2,554 |
1,569
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2,000 |
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Bar graph:Sales
Line graph:Recurring profitw |
| (Million yen) |
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